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Showing posts from June, 2019

Six ways to avoid Google's naughty step

There is no way round it.  If you upset Google in some way you will pay for it by having your blog or website downgraded potentially to the equivalent of outer Siberia.   Here are some of the things for  which Google could penalise your site. Buying links to your website This was once a sure fire way to increase traffic to your site.  Google looks for which sites link to your site and the more links the higher you are rated.  Well that was once but not any more.  Low rated sites linking to your site will have the opposite effect to the one desired.  Good links from high value sites are always good, anything else is bad.  Don't ever buy links! Article Spinning Writing good quality articles is what Google wants, isn't it?  Yes that is true, but unfortunately there was once a time when Google could not tell whether an article on one website was the same as an article on potentially numerous other article spinning sites.  The idea behind article spinning was to write a good

The viability of adding AdSense to your website

Google have been monetising websites with AdWords since 2000 and with AdSense since 2003. AdWords enable you to advertise on the Google search engine in possibly a more preferential position than you would have normally achieved through your own website's ranking.  AdSense on the other hand provides AdWords advertisers with the ability to place banner ads on your website.  This should normally be relevant to the kind of website you own and these ads are placed according to algorithms created by Google.   Because of this, there is also the possibility that the ads displayed may not always have a relevancy to your particular market.  They are just targeted at the user's personal interests based on their internet usage. If your are interested in setting up an AdSense account you will need a gmail account and be over 18.  As AdSense is promoted on websites you need to have at least a WordPress or Google Blogger account.  Again, bear in mind that you  do  need to have a realisti